Month: September 2003

Spam ban gets industry green light

Marketing Week

Brightmail, a leading anti-spam software company, has welcomed the Government’s announcement that the process to introduce anti-spam laws by the October 31 deadline has now begun. Brightmail chief executive Enrique Salem says any new legislation will be “a very important tool in the fight against unsolicited commercial e-mail. Spam is more than a nuisance; it […]

DTI to ban e-marketing to non-customers

Marketing Week

The latest e-communication regulations from the Department of Trade and Industry (DTI) have angered small businesses in the UK. The DTI has deleted a clause in the draft regulations that allowed companies to e-mail and SMS all database contacts, provided the details had been acquired with the data subject’s consent and that each message allowed […]

The last of the freebie wine…

Marketing Week

On the good ship Aurora, the great and good of the marketing world meet and mingle as the wine flows freely. Except for the poor souls on the same table as a certain member of staff for disability charity Leonard Cheshire. All food and drink on this particular jaunt is paid for using a credit […]

Soccer hunts agency for image revamp

Marketing Week

The Football League is seeking a new image to encourage more fans to support its 72 clubs and is looking for an agency to create an advertising campaign. It is believed that one of the league’s key briefs is to dissuade younger fans from supporting teams outside their place of birth. Most often they are […]

TV has a job to do…

Marketing Week

Ofcom chief executive Stephen Carter declared that ‘TV has a job to do… to sell the values of TV’, in his speech at the Royal Television Society’s Conference last week.

AMS appoints Jon Leach as head of integration

Marketing Week

AMS, the advertising and marketing services division of Chime Communications, has appointed Jon Leach as head of integration. Leach was formerly head of strategy at HHCL & Partners but left in April last year to join consultancy Braveheart.