We love Hate
Marketing WeekIt had been a tough, battle selecting the print winner for this year’s Epica, the European creative awards that – uniquely – are judged by journalists rather than creatives.
It had been a tough, battle selecting the print winner for this year’s Epica, the European creative awards that – uniquely – are judged by journalists rather than creatives.
The 12-strong marketing team at department store chain Allders, headed by Adrian Teague, could find themselves without a job if, as expected, the troubled retailer is put into administration. Advertising agency RPM3 is also thought to be owed money by the department store chain and could find itself out of pocket if the administration goes […]
Transport for London has launched an interactive service on the BSkyB platform, which is designed to provide details of public transport and taxi services.
Future Publishing has acquired A&S Publishing Company for £5.95m
Procter & Gamble ads will return to broadcaster Five this week after the consumer goods giant resolved a dispute with the channel over its annual airtime deal.
Cyprus Tourist Organisation is reviewing its £3m advertising account held by Scholz & Friends London.
The 12-strong marketing team at department store chain Allders, headed by Adrian Teague, could find themselves without a job if, as expected, the troubled retailer is put into administration. Advertising agency RPM3 is also thought to be owed money by the department store chain and could find itself out of pocket if the administration goes […]
Harrison Troughton Wunderman has created a radio campaign for Macmillan Cancer Research to help cancer patients whose illness can result in extra expenses during the winter months.
The Times and WH Smith have joined forces for an eight-week promotion with video distributor 2 Entertain, allowing WH Smith customers to buy selected BBC DVDs for &£2.99. The promotion began with a giveaway of an edited version of Blue Planet in The Times on Monday.
Interactive Investor, the online financial services provider, has appointed Jason Atkinson as marketing director. Atkinson was previously UK head of advertising for Australian Mutual Provident, which owned Interactive Investor – then known as Ample – until March 2004, when it was sold to an investment group headed by Ample chief Tomas Carruthers.
Google US is launching a service that lets users search through television programmes, based on the words spoken on air. Searches result in short excerpts of show transcripts and a still image. Yahoo! has had a similar service for some time.
Once thought of as the plucky underdog that took on Sainsbury’s, Tesco is a UK retailing powerhouse with aggressive expansion plans. But its hunger for ever-greater market share could prove its downfall. Consumers are beginning to resent its b
De-construct, the award-winning digital creative agency, has been bought by Aegis Group and will become part of Isobar, Aegis’ digital network. Aegis is paying &£1.2m up-front, with the possibility of another &£4.8m over the next three years, depending on performance. Aegis Group chief executive Doug Flynn says: “In an increasingly cluttered media environment, outstanding creativity […]
Ipsos-RSL is to unveil a meter to measure radio audiences.
The FreeMove Alliance – the telecoms equivalent of the airline industry’s Star Alliance marketing partnership – has launched a website aimed at its 170 million potential consumer and business users across Europe. FreeMove was set up last year by T-Mobile, Orange, Telefonica Moviles and Telecom Italia Mobile in an attempt to rival Vodafone. It offers […]