Ernst & Young is looking to appoint an agency to handle a multi-million pound global advertising project.
Ernst & Young is looking to appoint an agency to handle a multi-million pound global advertising project. The appointment for the project, which is still under wraps, will not affect its existing relationships with agencies Publicis, Spirit and Masius. A decision is expected next month.
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.