Whelan makes early exit from Telegraph Group
Telegraph Group sales director Andy Whelan has left after just nine weeks by ‘mutual consent’. He has been replaced by Matthew Watkins, advertisement sales director at The Times.
Telegraph Group sales director Andy Whelan has left after just nine weeks by ‘mutual consent’. He has been replaced by Matthew Watkins, advertisement sales director at The Times.
Newcastle United FC has confirmed that it has received an offer for president John Hall’s 28.5 per cent stake in the club.
As Guy Phillipson points out, there may be an increase in e-tail spending, but too many retailers are still failing to replicate the high-street experience online (MW July 14). As retailers spend millions designing shop layouts to entice consumers to enter and spend, so a website must create an emotional engagement with consumers through persuasive […]
Reckitt-Benckiser is to sponsor ITV soap Emmerdale in a 12-month deal thought to be worth £10m. It is understood that RB will use the sponsorship to showcase a number of its brands on a rotational basis. Its portfolio includes Mr Sheen, Finish, Dettol and Lemsip, but which brands will be featured remains a closely guarded […]
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Elon Musk sacking Tesla’s 40-strong marketing team to McDonald’s shining a light on the power of ‘stillness’, it’s been a busy week. Here is my take.
The FMCG giant is looking at “new category opportunities” as it looks to regain market share and tackle the threat of private labels.
Morrisons CMO Rachel Eyre describes loyalty as a two-way street so says the supermarket must be “hyper-personalised” in its offer to get more people “voting with their feet”.
Marketers may like to be believe they can identify with a wide range of people but, in reality, they are as likely to be led by their biases as anyone else.