Martin Ballantine criticised Triumph’s Paul Smith-designed bike (MW last week). I don’t think it’s fair to say that Paul Smith’s involvement in the project wasn’t “ground breaking”: rather, it was quite natural. After all, all Smith did was design the graphics and why shouldn’t designers work in any number of media?
Matthew Williamson recently designed a limited edition Rover car and back in the 1990s, Philippe Stark designed an Aprilia motorcycle.
I have to agree with him on the Triumph though – it does look crap.