TBWA/Edinburgh to close
TBWA/Edinburgh is understood to be closing down at the end of the month owing to a poor year for new business and the loss in March of the News International account, which it handled north of the border.
TBWA/Edinburgh is understood to be closing down at the end of the month owing to a poor year for new business and the loss in March of the News International account, which it handled north of the border.
Is a lack of financial savvy holding marketers back from ascending to the top jobs in business?
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.