Ford renews sponsorship deal with UEFA Champions League
Ford has renewed its sponsorship deal with the UEFA Champions League until 2009, as first predicted in Marketing Week (September 1, 2005).
Ford has renewed its sponsorship deal with the UEFA Champions League until 2009, as first predicted in Marketing Week (September 1, 2005).
Is a lack of financial savvy holding marketers back from ascending to the top jobs in business?
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.