Month: August 2007

Jackson quits Virgin for Capital

Marketing Week

Virgin Radio chief executive Paul Jackson has quit to take the role of managing director at rival radio station Capital 95.8. He will be responsible for programming, marketing, new media and commercial strategy and report to his former boss Fru Hazlitt, who joined GCap Media, parent group of Capital Radio London, after departing Virgin in […]

ECB aims to unite cricket fans with One Game campaign

Marketing Week

Cricket is selling itself as a sport that unites people of different ages and from different cultural backgrounds with a minute-long ad to be shown at sports grounds and schools. The England and Wales Cricket Board (ECB) commissioned the 60-second One Game spot from creative collective Wilder. The film will be shown at international grounds […]

O2 appoints Shop founder Thompson

Marketing Week

O2 has announced the appointment of a new head of brand strategy, founder of agency Shop, Gav Thompson. He joins in October and will report to O2 customer director Cath Keers, who is also responsible for business strategy, communications and business development. She in turn reports to chief executive Matthew Key. Thompson has spent 13 […]

Currie steps down from ESA sponsorship body

Marketing Week

Nigel Currie is stepping down as head of the European Sponsorship Association (ESA) after seven years as chairman. He is leaving to concentrate on his own sports sponsorship agency, brandRapport. Currie took over as chairman of what was then The European Sponsorship Consultants Association (ESCA) in 2001. The ESA was formed in 2003 when ESCA […]

Brands encounter the China Syndrome

Marketing Week

Little Johnny may not be getting that Thomas the Tank Engine topping his Christmas wish-list this year, and all because the Fat Controller in China didn’t do his job properly. Highly toxic lead paint, tiny magnets that kids can dislodge and swallow, instantly flammable children’s pyjamas, and subsequent massive recalls by well-known toy brands – […]

SMG announces £62m Primesight sale

Marketing Week

Scottish Media Group (SMG) has announced it has agreed to sell off its outdoor advertising arm to private equity business GMT Communications Partners (GMT), a private equity group, for £62m. In the proposed deal, SMG would receive £52m cash with a further £10m to come dependent on profit targets. SMG says it will plough funds […]

Camelot finalises terms to run National Lottery

Marketing Week

The National Lottery Commission (NLC) has finalised terms with Camelot Group plc to operate the National Lottery today Camelot beat off competition from rival bidder, Indian company Sugal & Damani to retain rights for a further ten years (MW 9 August). NLC awarded Camelot the licence, which will expire in February 2019, because it believes […]

News Corp and NBC name video-sharing site Hulu

Marketing Week

News Corporation and NBC have announced the name of their new launch joint venture video-sharing website: Hulu. The two companies say they chise the name because they wanted something that sounds “inherently fun” and because it rhymes with itself. The new website, which seeks to challenge Google’s dominance in online video via YouTube, will host […]

Radio recruitment site offers online playback

Marketing Week

Radio advertising company RadioWorks has created a new website to allow listeners who miss response details in recruitment ads to replay them online. The company says www.JobsOnRadio.com is the first site of its kind and that as radio is entering the digital age, radio advertising should follow suit. The site hosts an audio file of […]

Parents lack school lunchbox inspiration

Marketing Week

Parents are often forced to ask their children what they want in their lunchboxes because they cannot find inspiration elsewhere, according to a new survey from the Food and Drink Federation (FDF). It also found that children often leave food, with 26% not eating their sandwich. The survey, conducted with raisingkids.co.uk, found that parents want […]

Propaganda opens London office to support new clients

Marketing Week

Propaganda, the Leeds-based advertising agency, is opening a London office to bolster its presence in the South. Over the past year the agency has won a number of new clients, many which are London-based. The office opens in Wardour Street, Soho, next month, and as part of its expansion, the agency has made a number […]

Yahoo! global sales chief leaves in wake of restructures

Marketing Week

Yahoo! head of global sales Gregory Coleman is leaving the company as part of a major restructure of the company that has led to a merger of the sales team with several other divisions. It will be responsible for a bulk of its revenue. Coleman’s is the second senior depature from the sales division after […]

Summer family blockbusters boost British cinema attendence

Marketing Week

Harry Potter and the Order of the Phoenix, Shrek 3 and The Simpsons Movie provided a major boost for British cinema last month as admissions for hit an all-time high of 21.8 million The Cinema Advertising Association (CAA) says July saw the highest number of monthly cinema admissions since records began in 1965. The previous […]