eBay has emerged as the most popular online retailer over the Christmas period, according to figures from Nielsen Online. The site was visited by an average of 15 million Britons in both November and December. Amazon was the second most popular online retailer, with 14 million in November and 11.4 million visitors in December. Along […]
Online advertising will face a number of hurdles over the next year, according to Deloitte’s Media Predictions report, published today (January 22). It predicts that consumers will become hostile towards to online advertising, as part of a backlash against behaviour tracking. This antipathy towards online advertising will not be helped by slowing in the growth […]
Junk food campaigners have applauded Government plans to reintroduce compulsory cooking lessons in schools but have renewed calls for a total ban on food advertising to kids. The Children’s Food Campaign, a lobby group supported by over 300 food and parent organisations, says it is “delighted” that the Government has recognised the need for all […]
Morrisons has reported strong results for the Christmas period, which it says were driven by its new advertising campaign and promotional deals. The retailer has reported like-for-like sales, excluding fuel, of 9.5% for the six weeks to January 6. The Bradford-based supermarket says that its new advertising campaign, which was created by Delaney Lund Knox […]
The Daily Mail’s website had the highest proportion of international visitors of all traditional UK media brands in November, according to comScore’s World Metrix audience measurement service. The research shows that 69% of the Daily Mail’s 7.6 million visitors were from outside of the UK.† It also shows that 59% of the 18.8 million visitors […]
BBC Three, the digital “youth” channel, is axing its “blobs” channel ident characters in a bid to relaunch as a multi-platform channel brand and reconnect with its target audience. The channel will also become the corporation’s only non-news property to simulcast on the internet.
O2 UK has consolidated its entire media planning and buying business into ZenithOptimedia following a review. Zenith, already the incumbent on the offline media account, has now picked up online media planning and buying, which has been handled by Media Republic since 2002. O2 called the review, which had an “online focus”, at the end […]
British Gas commercial and marketing director Amanda Mackenzie is leaving the utilities provider to join insurance and investments company Aviva, as group marketing director. She will report directly to group chief executive, Andrew Moss. Mackenzie, who takes over her new role on March 3, will also join the executive board. Moss says: “Focusing on our […]
O2 UK has promoted customer director Cath Keers to its European management team. Keers, who was previously the mobile operator’s UK marketing director, becomes a non-executive director at Telefonica O2 Europe, reporting to new group chief executive Matthew Key. Keers will be replaced as customer director by Tim Sefton, senior vice-president of strategy and development. […]
The advertising industry is set to speak out against the “anti-advertising sentiment” at this year’s Incorporated Society of British Advertisers’ annual conference. The conference, on February 28, will feature three special sessions, the first of which is called “Advertising under siege: It’s not right, but it’s real, so what now?” Michael Grade, ITV’s executive chairman, […]
Steve Orchard, GCap Media operations director, is leaving the radio operator in April. He will step down from the executive board with immediate effect.
Box Television has appointed Gidon Katz as managing director. He replaces acting joint-managing directors Scott Monks and Dave Young, who have been promoted to board level positions at the EMAP and Channel 4 joint venture.
A bogus phone survey on water purity and diet is using the Food Standards Agency as a cover to collect personal details from the public. The government body has been alerted by consumer charity, Citizens Advice. The charity has found that people have received calls from someone claiming to be from the FSA. The questions […]
The World Wildlife Fund UK has launched a campaign calling on the Government to set tougher carbon emission cuts. In an open letter published today in national newspapers, the charity says cuts set out in the UK Climate Change Bill are based on out-of-date science. The letter, which appears in The Times, The Guardian, The […]
Agencies will not receive an exemption from the Transfer of Undertakings (Protection of Employment) laws, according to the Department for Business Enterprise and Regulatory Reform (BERR). The industry has been lobbying the department to be excluded from the regulations but has now been told that this is unlikely to happen. It is understood that BERR […]