Month: January 2008

Kids are “stalked in cyberspace” by food brands, warns charity

Marketing Week

Parents do not realise that their children are being “stalked in cyberspace” by junk food manufacturers, according to a report published today (January 21) by the British Heart Foundation. The BHF claims that its Food4Thought Survey has found that two thirds of parents are not aware that food manufacturers use internet games to target chilldren. […]

British Gas announces price hike

Marketing Week

British Gas has become the third energy supplier to inflict misery on consumers with price hikes on gas and electricity. The company announced today (January 17) that it is to raise its prices by an average of 15%. Energywatch, the energy watchdog, says this latest hike means British Gas customers have seen bills go up […]

EMI bids 150m for Chrysalis

Marketing Week

EMI has made 150m bid for independent record label Chrysalis. The move by EMI chairman Guy Hands comes at a difficult time for the music company, which recently announced a major cost-cutting drive.

The Positive Power of Pestering

Marketing Week

Here are some words you wont often hear from the children of Britain: Mum, instead of watching telly and eating sweets, can I go to the bookshop, buy some mind-enhancing reading material, do an intensive physical work-out then have curly green vegetables and other healthy fare for supper. Please?

US publisher brings Muslim Girl magazine across Atlantic

Marketing Week

A new title aimed specifically at Muslim teens is due to hit the shelves later this month. Muslim Girl, a US export, will aim to challenge stereotypes. It will launch on January 25. The title, published by the US company Execugo Media, will target girls aged 14 to 18 years old. The alternate-monthly magazine will […]

Purnell suggests “other broadcasters” could share licence fee

Marketing Week

The Government is considering plans to share the BBC licence fee across rival broadcasters to help pay for public service programming, according to culture secretary James Purnell. It is the first time the government has revealed it is considering the plans. Purnell, who made the comments last night (January 17) at the Oxford Media Convention, […]

Boots bucks high street trend

Marketing Week

Alliance Boots, the health and beauty group, has joined HMV and Primark in giving the high street a boost with positive Christmas sales results. The group has reported a 4.8% increase in like-for-like sales over the three months to December 31. The health and beauty side of the business is understood to have performed particularly […]

Estee Lauder restarts 70m media review

Marketing Week

Estee Lauder, the cosmetics and fragrances giant, has restarted the review of its £70m global media planning and buying account. It will include the company’s £10m UK account, which is currently handled by M2M. It is understood that Omnicom Media Group-owned M2M to be repitching for the business against WWP Group-owned Maxus, and MPG, part […]

Yahoo! and T-Mobile agree Web ‘n’ Walk deal

Marketing Week

Yahoo! has struck a deal with mobile phone operator T-Mobile UK to handle on-portal advertising for its Web ‘n’ Walk internet service. Yahoo! will sell and serve graphical mobile advertising, such as banner ads, for the operator. The ads will be rolled out over the first half of this year. T-Mobile and Yahoo! say their […]

Ex-Ferrari executive joins SsangYong relaunch

Marketing Week

SsangYong, the Korean car marque relaunching in the UK, has made its second senior hiring in two weeks by appointing Ferrari GB executive Ian Nicholson as finance and operations director. The news follows the appointment of former Kia UK chief Paul Williams as managing director at the start of last week (MW†January 10). Nicholson, who […]

The Hits and C4 put on Sunday music season

Marketing Week

The Hits, the EMAP-owned music channel, and Channel 4 are joining forces to launch a season of music programming. 4Music Sundays will include live performances, documentaries and shows from C4 youth strand, T4. The season, which will launch on The Hits on March 2, will also have the fourth series of The Shockwaves Album Chart […]