Motorola recruits CMO for handheld devices
Motorola has appointed former Pizza Hut UK marketer William Ogle chief marketing officer for Motorola’s Mobile Devices business.
He will lead the marketing and branding efforts for Mobile Devices and will be responsible for all aspects of the marketing, advertising, interactive marketing and brand strategy, management and execution. He will report to Sanjay Jha, Motorola’s co-chief executive officer and CEO of Mobile Devices.
Ogle has nearly 20 years of consumer branding and product marketing experience. Most recently, he served as chief marketing officer for Samsung Telecommunications America. He has also served as chief marketing officer at Pizza Hut.
In his 12 years at Pizza Hut, he helped reposition the brand and achieved significant sales and share growth. He served in a number of capacities at Pizza Hut, including chief marketing officer in the United Kingdom, where he helped redefine brand awareness and guided the overseas division to record sales and profit. He also served as chief concept development officer, launching the restaurant’s Italian Bistro and WingStreet brands.
Prior to joining Pizza Hut, Ogle held brand management positions at Procter & Gamble and Sara Lee Corporation.
Ogle said, “I am excited to be joining Motorola, an innovative company with a great brand, a deep history and technologies that have changed the landscape of communications. I look forward to working with Sanjay and the entire Mobile Devices’ management team on launching its compelling new portfolio and driving the brand into the future.”
The company recently appointed Mike Fischer as the UK chief marketing officer for the Consumer and Online Officer.
