Bottega Veneta teams with Coty for first fragrance

Luxury Italian fashion brand Bottega Veneta has teamed up with cosmetic firm Coty Inc to create a line of prestige fragrances.

It will be Bottega Veneta’s first move into the perfume market. It is already well know for its leather goods and its men’s and women’s fashions, handbags, jewellery and luggage.

Marco Bizzarri, president and CEO, says: “This partnership with Coty Prestige enables Bottega Veneta to enter the fragrance market in a very strong position, thanks to the unique attributes of both companies.”

The Coty Prestige brand portfolio includes fragrances for Balenciaga, Karl Lagerfeld, Vera Wang and Vivienne Westwood.

Michele Scannavini, Coty Prestige president, says: “Bottega Veneta is one of the most refined and respected Italian luxury houses. They have a unique culture of exclusivity and a constant drive for innovation. Fragrance is a new opportunity for this successful company and we are looking forward to working with them to capture their incomparable style.”