Heineken targets nightclub drinkers
Seb JosephHeineken is stepping up efforts to make beer a more appealing choice in nightclubs by crowdsourcing creative ideas from the design community.
Heineken is stepping up efforts to make beer a more appealing choice in nightclubs by crowdsourcing creative ideas from the design community.
EE is looking to amplify its position as a UK “leader” in mobile innovation by offering advice and engineering support to brands, developers and non-competing networks looking to launch services on 4G.
E-mail as a direct marketing channel is on the up. Companies concerned about their environmental footprint are switching their resources to a mode of communication where existing and prospective customers are increasingly receptive, the inbox.
Vodafone tugs at the heartstrings with this campaign to push the global launch of its Red tariff.
Sky is to lose its online marketing controller, strategy and planning, Helen Southgate who is to join performance marketing network Affilinet as UK managing director in mid-May.
Arcadia, the retail group which owns Topshop and BHS, has appointed former American Express digital chief Alex Tait as group head of ecommerce.
Ebay is rebranding its Shopping.com affiliate network as the eBay Commerce Network as it looks to leverage the parent brand and distance the site from its roots as a price comparison site.