Bauer names brand solutions chief

Bauer Media has promoted Karen Stacey to the newly created role of director for broadcast sales and brand solutions with immediate effect.

Karen Stacey
Karen Stacey

She will now lead the brand solutions team, which offers advertisers cross-platform advertising solutions, in addition to her existing radio and television responsibilities.

The promotion follows the departure of commercial development director, Adrian Serle, who has joined radio group Orion Media as commercial director.

Orion Media, which is led by former Chrysalis Radio chief executive Phil Riley, is a new venture, backed by leading private equity firm Lloyds Development Capital (LDC).

LDC bought eight Midlands radio stations, including BRMB Birmingham and Mercia FM in Coventry from Global Radio in May .

It also recently appointed David Lloyd as programming and marketing director.

Stacey will work with Bauer’s business development and cross media associate directors including Lillian Betty, who works with the COI and Unilever, and Krissie Lyonette, who is cross media associate director for film.

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