Capital Gold is seeking an advertising agency to raise its profile in Manchester and Birmingham, as a station for music lovers rather than older listeners. The search will be overseen by marketing manager Jo Williams, who joined Capital Gold from Galaxy FM at the start of October. Williams is looking for an agency with experience […]
Weboptimiser, the search engine optimisation specialist, has appointed John Guria as business director. Guria joins from Centaur Communications where he was business development manager on Marketing Week.
Microsoft’s video games console Xbox is launching a £2.5m European campaign, created by Agency Republic. The campaign revolves around the Xbox strapline ‘Playmore’ and will largely consist of online advertising in the form of interactive e-mails and applications that users can download and send to friends. The first phase of the offline ads focuses on […]
UK industry is as committed to skills training as Government is to non-elitist higher education. Only legislation will guarantee investment in it, says George Pitcher
Bulmers, the troubled cider giant, has again dismissed as ‘speculation’ reports that it is about to appoint former Whitbread Beer managing director Miles Templeman as its chief executive.
The Bridge has won the advertising business for learndirectscotland, the Government’s ‘gateway to learning’ initiative. The previous incumbent was Faulds.
O2 UK is reviewing its direct marketing business and has drawn up a shortlist of agencies to pitch for the account. The review covers both its consumer and business divisions and is estimated to be worth more than £1m. O2 UK head of business marketing Fiona McGilchrist is conducting the review. The mobile phone operator […]
The Welsh Rugby Union (WRU) is searching for a marketing chief who will have responsibility for the body and the Millennium Stadium. The newly appointed group commercial marketing director will report to WRU group chief executive David Moffett. A former chief executive of the New Zealand Rugby Union, the Australian Rugby League and Sport England, […]
Saatchi & Saatchi has created the first online campaign for jobs website Monster.co.uk, to promote the My Monster Premium self-assessment service.
Vodafone has appointed former managing director of Leagas Delaney, Colin Clarke, as global communications executive. He will report to global marketing communications director Neil Simpson.
Publicis NetWorks has been appointed as Camelot’s online creative agency after a four-way pitch. It will work on advertising for web-based National Lottery games next year.
Swedish Match and British American Tobacco have teamed up to bid for Italy’s Ente Tabacchi Italiano, the state-owned company that has the monopoly on tobacco products in Italy.
Unilever’s axing of Domestos’ extension products has put the concept of ‘power brands’ under the spotlight. Is the pressure for innovation forcing marketers into ill-judged brand-extension programmes? Sonoo Singh reports
Bah, humbug. Christmas eh? A time for giving – a time for haemorrhaging cash more likely. Not only do you have to fight you way around shops to discover that the Bob the Builder slippers you were going to get for your nephew sold out three weeks ago, but you also have to buy presents […]
The convenience of in-store catering services has led to steady value growth. However, innovation is needed to keep pace with restaurants and cafés