Leo Burnett to handle advertising for Epson
Leo Burnett is to handle advertising for printer manufacturer Epson, following the break-up of its sister agency, D’Arcy, last year.
Leo Burnett is to handle advertising for printer manufacturer Epson, following the break-up of its sister agency, D’Arcy, last year.
DraftWorldwide has shut down its Oxford office and relocated to London. Sez Maxted, formerly managing director of the Oxford agency, joins Ian Taylor and Tony Watson as partners of the new operation. About ten people took voluntary redundancy.
In a move which will shock the industry, Mike Moran, the commercial director of Toyota is leaving the car company to join Thames Water as worldwide marketing and strategy director. “Larger than life” Moran, who is well-known in both advertising and marketing circles, and a senior figure in the car industry, leaves Toyota at the […]
MMS forecasts readjusted A report by Datamonitor – The mobile consumer; data, data, data – shows that while global revenues from multimedia messaging services (MMS) will increase, they will not rise to the extent that many in the industry ex
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.
Sainsbury’s reported higher than expected profit growth and increased optimism for its Nectar loyalty proposition, which it says is strengthening its retail media offer.