Tesco claims to have overtaken Boots as market leader in toiletries penetration, according to figures from Taylor Nelson Sofres showing that Tesco had 25.3 million toiletries customers in 2002/03 compared to Boots’ 23.5 million.
The National Magazine Company’s Company magazine is to downsize. It will move from an A4 to American A4 format from its August issue, on sale in July.
Phoenix Associates has developed an outdoor campaign for First Choice’s Holiday Hypermarket stores featuring a male member of staff undressing and the catchline ‘Catch us with our prices down’.
In the face of tough competition from low-cost overseas call centres, the UK industry is turning to quality and technology in order to take control of the top end of the market and ensure a healthy future. By Alex Blyth According to Marcus Quilter, director of public relations for the Call Centre Management Association, “The […]
Capital Radio, GWR Group, Chrysalis Radio and Scottish Radio Holdings have appointed Rob Corlett as managing director of the four companies’ shared programming venture, which was set up to run the Hit 40 UK chart show.
Seeboard Energy marketing and sales director Nigel Samuels has left following the company’s acquisition by Electricitéde France-owned London Electricity Group.
Citibank has appointed former NatWest marketer David Palmer to the newly created role of sales and marketing director. Palmer replaces Jonathan Mindell, who left the bank at the end of last year to pursue his own interests. Palmer’s position is slightly different to the role Mindell, who was sales and distribution director, performed. Palmer joins […]
This week, Scottish Courage launches the smallest lager bottle in the UK market. The 200ml Foster’s Shortie bottles, to be rolled out later this week, are expected to retail at between £8.99 and £9.99 for a pack of 20 and are aimed at female consumers in an attempt to build lager sales. Industry insiders say […]
The Portman Group, the self-regulatory body of the alcoholic drinks industry, is planning to help rugby shrug off its image as a sport associated with heavy drinking in a tie-up with the National League Second Division club London Skolars. The partnership will see the group becoming the shirt sponsor for the London team. This will […]
Swedish Match’s case challenging the legality of the European Union’s ban on oral snuff has been referred to the European Court of Justice by a German court. A UK court case (MW October 10, 2002) will now be suspended until the ECJ rules on the issue.
Awards ceremonies are always a chance for the voyeur to watch the extremes of emotion, from surprised elation to gut-wrenching disappointment. It is rare, however, for the same people to undergo both. Pity then the poor staff at The Yellow Submarine who, fresh from winning the Best Integrated Campaign award at the MCCA Best Awards, […]
Coca-Cola is looking for a new global marketing chief following the resignation of Stephen Jones. The former UK Coca-Cola marketer had been expected to quit when Steven Heyer arrived from AOL Time Warner’s Turner Broadcasting System in 2001 as president of new ventures. Heyer was promoted to president and chief operating officer in December last […]
Henkel detergent brand driven out by dominance of Finish and own-brand dishwasher tablet launch
The Union has created a national television and press campaign for Velux Roof Windows featuring a teddy who falls for the female teddy from the loft conversion next door.
Alberto Culver is to extend its flagship VO5 hair styling range with a new brand that will target young men. Called Extreme, the six-product range launches at the end of May and will feature two new products a styling hair ‘glue’ and a hair ‘freeze’ spray. Four existing VO5 products, including a creme, a gel […]