Leith wins BRMB ad account
The Leith Advertising Agency has won the advertising account for BRMB, the Capital Radio Group-owned Birmingham station. It is understood to have won the business after a competitive pitch.
The Leith Advertising Agency has won the advertising account for BRMB, the Capital Radio Group-owned Birmingham station. It is understood to have won the business after a competitive pitch.
Sky Sports is sponsoring an eight-page broadsheet supplement in The Daily Telegraph to coincide with the England cricket team’s tour of South Africa that is to be published on December 16.
Mortimer Whittaker O’Sullivan has created a New Year women’s press advertising campaign for crispbread brand Ryvita. It will have the strapline ‘Get healthier with five minutes of crunches everyday’ and aims to encourage consumers choose it as a healthy option.
Underwired, the full-service digital agency, is to redesign the Virgin Holidays website. Virgin wants to improve the promotion of its Megadeals discounted holiday service.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Airbnb’s desire to control the narrative to Gap reinstating the CMO role, it’s been a busy week. Here is my take.
Diageo is using AI to better understand “real behaviour, not unintended”, which it is using to drive innovation.
With 80% of customers unable to name an underlay brand, Interfloor has embarked on a brand building journey to turn those figures around.
The ad, which Apple has now apologised for, had a “less negative than you might expect” reaction from consumers, claims System1. However, it still falls short.