Commercial director quits Alldays

Convenience store retailer Alldays’ commercial director Paul Baxter has resigned, with no job to go to.

Baxter, who says he is considering a number of roles within retailing, will hand over responsibility for buying and marketing at the 800-strong chain to chief executive Colin Glass. He leaves on Friday.

Baxter says: “I am looking at a number of roles.” He does not expect Alldays to replace him.

He only took on marketing responsibilities when former marketing director Sue Wagstaffe resigned in June 1996, also without a job to go to. She headed a search for an agency last April to back expansion plans. The search was abandoned after her departure.

Under Baxter, the company picked M&C Saatchi to handle a reported 3m advertising offensive aimed at supporting an expansion to 1,000 stores by 2000.

Comments

    Leave a comment

    Close

    Discover even more as a subscriber

    This article is available for subscribers only.

    Sign up now for your access-all-areas pass.

    Subscribers get unlimited access to unrivalled coverage of the biggest issues in marketing and world-renowned columnists, alongside carefully curated reports and briefings from Econsultancy. Find out more.

    If you are an existing print subscriber find out how you can get access here.

    Subscribe now

    Got a question?

    Contact us on +44 (0)20 7292 3703 or email customerservices@marketingweek.com

    If you are looking for our Jobs site, please click here

    Subscribers get unlimited access to unrivalled coverage of the biggest issues in marketing and world-renowned columnists, alongside carefully curated reports and briefings from Econsultancy. Find out more.

    If you are an existing print subscriber find out how you can get access here.

    Subscribe now