Month: April 2003

CNBC may take legal action against ITC

Marketing Week

CNBC is considering taking legal action against the Independent Television Commission over its decision to reprimand the channel for broadcasting a TV series on the single currency that had been funded with European Commission grants.

Crimes of fashion

Marketing Week

According to Oyster Partners, staff at new media agencies are not renowned for their dress sense. So to help them, Oyster has come up with “RFID” (radio frequency identity) tags, smaller than a grain of rice and requiring no external power source. One of its clients already uses the tags to track clothes through its […]

Putting England back on the map

Marketing Week

This week VisitBritain launches, promoting Britain and England to domestic and overseas tourists. But, with separate bodies for Scotland and Wales, marketing of the UK appears confused and disparate. By Lucy Barrett

Tony Blackburn’s rasher decision

Marketing Week

Viewers of last summer’s “reality” hit, I’m a Celebrity… Get Me Out of Here, will remember how veteran DJ and eventual winner Tony Blackburn scorned fellow vegetarian Uri Geller for having principles as flexible as his cutlery. Geller’s crime was to agree to eat various insects and grubs in order to win food for the […]

EMAP to take over sales for student radio

Marketing Week

EMAP has taken over sales for the Student Broadcast Network (SBN). It will handle all airtime sales and commercial deals for the network, which has 53 subscriber student radio stations. SBN was set up about six years ago and is owned by Campus Media. It has 96,000 monthly listeners across the UK, according to independent […]