Month: April 2003

1576 retains £6m brief for VisitScotland

Marketing Week

VisitScotland, formerly the Scottish Tourist Office, has reappointed 1576 to handle its &£6m advertising business. The business is one of the most coveted in Scotland, and 1576 beat off competition from The Union, Faulds, M&C Saatchi and Leith to keep the business it has held since 1998. The statutory pitch was overseen by marketing director […]

Asda and Spar to pre-empt Coca-Cola’s vanilla launch

Marketing Week

Coca-Cola has suffered a blow to its launch of Vanilla Coke following two retailers’ decision to launch their own-brand vanilla cola in the all important two-litre bottles, two months before the soft drinks giant’s own brand hits the shelves. Asda has launched its own vanilla cola in two-litre bottles. Although 500ml bottles of Vanilla Coke […]

Carter’s Ofcom: stroke of genius or foolish excess?

Marketing Week

Carter has torn up Ofcom’s original structure to put in place his own consultancystyle creation. But its radicalism is raising some eyebrows, says Torin Douglas The news that Ed Richards, Tony Blair’s senior adviser on media and communications, has been given one of the top jobs at Ofcom inevitably provoked cries of cronyism. What has […]

Dixons appoints retail marketing director

Marketing Week

Dixons Stores Group (DSG) has appointed a marketing chief for its main retail brand, Dixons. Operations director John Mewett has been promoted to marketing director. He will report to managing director Chris Langley. Mewett’s appointment follows a management reshuffle at DSG, triggered by the departures of Dixons marketing director Stuart Carson, who is emigrating to […]

Blade’s future under threat after PHD pulls media work

Marketing Week

Omnicom-owned media agency PHD is poised to move its outdoor buying business from Alban-owned outdoor specialist Blade to rival Poster Publicity. The move leaves the future of Blade in doubt following several losses at the Alban Group. At the end of last year Concord, which is wholly owned by Alban, lost the contract to plan […]