Reckitt Benckiser rumoured to be considering SSL International
Reckitt Benckiser is rumoured to be considering a bid to buy Durex manufacturer SSL International.
Reckitt Benckiser is rumoured to be considering a bid to buy Durex manufacturer SSL International.
Playtex, the Sara Lee-owned underwear brand, is planning to shake up the body-control underwear category with the launch of its new range, Secrets Make-Up. The range aims to move the category away from problem solving towards enhancing body shape.The range, which will be launched early next year, is part of a move by Playtex to […]
Clear Channel Billboards is threatening legal action against Manchester City Council following the council’s decision to hand the £20m contract for its large-format poster sites to rival Maiden Outdoor. The move is understood to be the first time an outdoor contractor has taken such a step. Clear Channel, which was Manchester’s previous incumbent, is refusing […]
The deadline for entries for the British Market Research Association (BMRA) Business Effectiveness Awards, which is sponsored by Marketing Week, has been extended to the Friday (July 18). For further information please call Jacky Ward on 020 7566 3636 or visit bmra.org.uk.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From Airbnb’s desire to control the narrative to Gap reinstating the CMO role, it’s been a busy week. Here is my take.
Diageo is using AI to better understand “real behaviour, not unintended”, which it is using to drive innovation.
With 80% of customers unable to name an underlay brand, Interfloor has embarked on a brand building journey to turn those figures around.
The ad, which Apple has now apologised for, had a “less negative than you might expect” reaction from consumers, claims System1. However, it still falls short.