Haines denies plans to move to Grey Worldwide
Leo Burnett chief executive Bruce Haines has denied continuing industry speculation that he will join Grey Worldwide as group chief executive.
Leo Burnett chief executive Bruce Haines has denied continuing industry speculation that he will join Grey Worldwide as group chief executive.
The only people left grinning after National Smile Week are money-grabbing dentists and the vacuous models advertising everyday goods, says Iain Murray
Pizza Hut has appointed former Safeway marketing chief Martin Pugh as marketing director for the UK. He replaces James O’Reilly, who was promoted to vice-president of marketing for KFC USA at the end of last year (MW November 13, 2003). He will take over responsibility for marketing and product innovation early next month. The role […]
Procter & Gamble has confirmed that it has launched a consumer magazine called Mustard.
Is a lack of financial savvy holding marketers back from ascending to the top jobs in business?
People’s view of their personal finances improves in April but hides a general flatness to consumer confidence that is taken a while to shift.
The rules of content marketing are evolving faster than ever – here’s why.
Unilever is aiming to grow its brands through innovation that “scale and build categories”, rather than simply delivering “new news”.