The BBC has restarted the review of its ad roster, which includes Abbott Mead Vickers. BBDO, DFGW and Fallon. The review was halted in January to allow a restructure of the marketing department (MW January 12). The broadcaster is hoping to appoint an agency by January 1.
Mother could be handed more Motorola business after working with the handset manufacturer on the launch of its Red charity phone, according to one of the company’s most senior marketers. Motorola’s vice-president and general manager of global marketing and communications Leslie Dance told Marketing Week that Mother had effectively won a place on the company’s […]
MediaVision Manchester has reinforced its hold on the £4m media planning and buying business for financial services company National Australia Bank (NAB) group following a competitive pitch.
Saatchi & Saatchi Interactive has been appointed by iconic boot brand Dr Martens to lead the development of a new project.
Edwards Groom Saunders (EGS) has been appointed by Storm London to handle its communications planning business, as the fashion accessories brand moots using television for the first time. The start-up agency, launched by three former Starcom directors in March, will manage Storm London’s entry into the integrated broadcast sponsorship market in the autumn. Incumbent Media […]
The Perfume Shop, the specialist fragrance retailer, has appointed Tunbridge Wells-based integrated agency WFCA to handle both creative and media business following a four-way pitch. This is the first time that the retailer has appointed an advertising agency. WFCA will start working on the account in the second half of 2006 and will be responsible […]
The continuing woes of Interpublic Group (IPG) have been a constant distraction to its networks and its biggest powerhouse, McCann-Erickson, has long suffered from the weakness of its parent company. The latest saga involves one of IPG’s biggest global clients, SC Johnson (SCJ), handled by McCann’s sibling agency FCB. SCJ, a client of 50 years’ […]
ITV has struck a deal with cable operator NTL Telewest to provide the broadcaster’s World Cup matches in high-definition format.
Associated Newspapers is doubling the print run of its Standard Lite to 150,000. It will distribute the freesheet at up to 12 additional underground stations in a bid to protect the Evening Standard, ahead of News International’s launch of a London evening freesheet.
Burger King is launching a marketing campaign on internet community site MySpace. The fast food chain is sponsoring a “Have it Your Way” page on the site, which will allow users to download free two episodes of 24. Leader, page 23
Wrigley, the chewing gum and confectionery brand, has denied that it is reviewing its &£13m planning and buying account, held by MediaCom. Wrigley is understood to be carrying out a review in some of its European markets.
Martin Bowley, the former Carlton Sales chief executive, is understood to be the front runner for the chief executive role at new radio industry body RadioCentre. Bowley is currently head of media at Kendall Tarrant.
City AM, London’s free business newspaper launched last year by former Metro International executives Jens Torpe and Lawson Muncaster, is readying itself for the launch of the New York equivalent called Wall Street AM.
Sony Ericsson is launching a Da Vinci Code phone as part of its sponsorship deal with the film.