Nearly a third (30%) of 18-24-year-olds use Facebook to catch up on news, according to research from Lightspeed Research. Read full article here.
Morrisons says its focus on fresh food and keen pricing strategy helped attract a record number of customers and boost like for like sales 2.4% during the third quarter.
ActionAidUK has appointed former Greenpeace fundraiser Helen McEachern to develop a clear income generation strategy for the charity after seeing its supporter base shrink in recent years.
Metro, the free newspaper owned by A&N Media, has created the new role of marketing communications director as part of a move to streamline its marketing department.
At the end of every week I look at the key stories, offering my view on what they mean for you and the industry. From the value of gut instinct to evidence that narrow targeting does not work in B2B, it’s been a busy week. Here is my take.
From the FA unveiling a new look Three Lions to Gousto going on a hiring spree after proving marketing’s value and British Airways unveiling its recovery plan, here are some of this week’s biggest marketing stories.
The last 12 months have seen significant changes in consumer behaviour due to the pressures of Covid-19. Here are some of the most important for marketers.
As the airline launches its first TV campaign in two years, the brand says reinforcing consumer trust will be key to ensuring people choose British Airways for their first post-pandemic flight.