AG Barr profits continue to sparkle
Lara O'ReillySoft drinks group AG Barr reported a 13% jump in annual profit to £31.6m in 2010, following strong growth from brands such as Irn-Bru and Rubicon.
Month: March 2011
Boots boss Andy Hornby steps down
Russell ParsonsAlliance Boots is looking for a new chief executive after Andy Hornby announced he is to leave after less than two years in the post.
Tesco caps Asda refund offer
Russell ParsonsTesco has been forced to cap an offer to reimburse shoppers that find goods cheaper at rival Asda after receiving a flood of refund requests.
HMV confirms Waterstone’s sale could go ahead
Marketing WeekHMV has confirmed that it is considering selling off the Waterstone’s chain as part of its turnaround strategy.
Mercedes Benz appoints marketing director
Rosie BakerMercedes Benz has appointed former Volkswagen marketing director David George to the same role.
AOL’s media repositioning will save it from internet recycle bin
Lara O'ReillyCast your mind back to the internet in the very early 00s: Netscape Navigator was the browser of choice, Jungle.com was where consumers flocked to buy their gadgets and AOL spent thousands of pounds sending CD-Roms to the entire country offering a month trial of its dial-up internet connection. Much has changed in the last […]
Blackberry owner hit by tablet marketing costs
Russell ParsonsBlackberry maker Research in Motion has warned that profit will be lower than expected in its current quarter because of the cost of marketing and developing its soon to launch Playbook tablet device.
AOL launches new ad platform with M&S
Ronan ShieldsBlackberry and Marks & Spencer are the UK launch partners for AOL’s new interactive display ad format Project Devil.
Huffington Post to launch UK edition
Rosie BakerThe Huffington Post is to launch a UK edition later this year as part of a wider European expansion strategy.
Alcohol brands slam “grossly inaccurate” report on kids marketing
Russell ParsonsThe alcohol industry has moved quickly to dismiss Professor Gerard Hastings’ latest call for stricter rules to prevent alcohol brands marketing to children.
Ethical jewellery that doesn’t cost the earth
Marketing WeekRosie Baker is Marketing Week’s specialist on sustainability and retail – and the two topics often go hand-in-hand. Her blog focuses on all things to do with sustainability, Corporate Social Responsibility and ethical business.
Insulation is sexy stuff
Rosie BakerRosie Baker is Marketing Week’s specialist on sustainability and retail – and the two topics often go hand-in-hand. Her blog focuses on all things to do with sustainability, Corporate Social Responsibility and ethical business.
Reckitt Benckiser campaign to target potential employees
Rosie BakerReckitt Benckiser (RB), which owns brands including Durex and Cillit Bang, is launching a global campaign to raise its profile as an employer and career choice.
Mail Online sees slight decline in visitor numbers
Gina LovettMail Online remains the most popular online newspaper, although its unique visitor numbers are down month on month, according to latest ABCe figures.
Interflora heartened in AdWords trademark battle with M&S
Branwell JohnsonCompanies could be stopped from using rivals’ trademarks in their Google AdWords’ campaigns if the European Court follows an opinion delivered on Interflora’s battle with Marks & Spencer.