For the first time big tech faces a credible threat of breakup
If Elizabeth Warren or another Democrat wins the White House, Facebook, Google and Amazon may finally realise they can’t hang on to their dominant positions forever.
If Elizabeth Warren or another Democrat wins the White House, Facebook, Google and Amazon may finally realise they can’t hang on to their dominant positions forever.
No company before Facebook has had so many users while being so disliked, but the risk of moving Instagram to the same platform is one Mark Zuckerberg seems willing to take to keep control and integrate the brands’ data.
Despite a wave of growing pains, Facebook’s revenues and users are still rising fast. But 15 years after it was founded, Facebook needs to prove it can be more than just an ad revenue machine and that it has earned its place in the digital media landscape.
Facebook’s vice-president for EMEA tells Marketing Week how she coped when diagnosed with cancer, why more needs to be done to help women reach leadership positions and what Facebook needs to do to restore trust in its brand.
Consistent use of a “red thread” of brand identity is bearing fruit for the brand, says director of marketing Aislinn O’Connor.
At the end of every week, we look at the key stories, offering our view on what they mean for you and the industry. From the marketing effectiveness agenda stalling to marketers overestimating their chances of achieving brand loyalty, it’s been a busy week. Here is my take.
Ahead of the launch of the Euros this evening, ‘No More Injury Time’ from the National Centre for Domestic Violence and Solace, aims to draw attention to the 38% rise in abuse when the England men’s football team loses a tournament.
The UK’s largest supermarket saw “strong” volume growth in its most recent quarter and is taking market share from both premium retailers and discounters, it said.