Month: February 2005

Fish4jobs tops UK recruitment sites

Marketing Week

Fish4jobs, the online classified recruitment site owned by Newsquest, Northcliffe, Trinity Mirror and the Guardian Media Group, is the first port of call for UK jobseekers, according to new research. The latest National Online Recruitment Survey (NORAS) has just been published by online recruitment consultancy Enhance Media and ABC Electronic, the online auditing division of […]

On the wrong track over CIM ‘hunt’

Marketing Week

I’d like to clarify points raised in your news piece “CIM searching for director to stem membership loss” (MW February 10). Unfortunately, the article takes a rather simplistic view of the Chartered Institute of Marketing’s membership numbers without providing the proper context, and therefore does not paint an accurate picture. It is important to realise […]

Search firms rebrand to cut ‘techy’ links

Marketing Week

Two leading UK search marketing companies are rebranding in an attempt to move away from the industry’s “techy” image. Website Promotion Services (WSPS) has become The Search Works, while Corporem Global has renamed itself Latitude. The two are following the lead of WPP Group-owned global digital network mOne, which merged its worldwide search operations under […]

02 Plans wireless push to Six Nations fans’ mobiles

Marketing Week

O2 is to be the first company to use wearable versions of short-range wireless devices to distribute content to mobile phones. Rugby fans at next Sunday’s Six Nations match in Dublin will be able to get ringtone versions of the English national anthem and the official Irish rugby anthem. English fans arriving at Dublin airport […]

ITV1 facing shortfall of up to £231m

Marketing Week

Advertisers could reduce their spend on ITV1 next year by up to £231m if the channel’s poor performance continues for the rest of the year. Forecasts from television buyers suggest that when taking ITV1’s performance as a whole and extrapolating it across the year, it could stand to lose the equivalent of 6.3 per cent […]

Cadbury Schweppes picks EMEA president

Marketing Week

Cadbury Schweppes has appointed Matt Shattock as president of Europe, Middle East and Africa to replace Andrew Cosslett, who left to join InterContinental Hotels as chief executive late last year (MW December 18, 2004). Shattock, who will take over the role on March 1, joins from the Cadbury’s Americas Confectionery division, where he was president […]

Cadbury Schweppes picks EMEA president

Marketing Week

Cadbury Schweppes has appointed Matt Shattock as president of Europe, Middle East and Africa to replace Andrew Cosslett, who left to join InterContinental Hotels as chief executive late last year (MW December 18, 2004). Shattock, who will take over the role on March 1, joins from the Cadbury’s Americas Confectionery division, where he was president […]

ITV1 facing shortfall of up to £231m

Marketing Week

Advertisers could reduce their spend on ITV1 next year by up to £231m if the channel’s poor performance continues for the rest of the year. Forecasts from television buyers suggest that when taking ITV1’s performance as a whole and extrapolating it across the year, it could stand to lose the equivalent of 6.3 per cent […]