Nexus/h rolls out Suzuki digital work

SuzukiNexus/h has been appointed to develop and launch a new website for Suzuki GB’s automobile division following a five-way pitch.

The website, which has just gone live, incorporates the car manufacturer’s new "Way of Life!" marketing strategy and showcases vehicles including Suzuki’s flagship 4×4 model the Grand Vitara.

According to research by Suzuki, 80% of enquires come via its website. Nexus/h account director James Osborn says: "We wanted a site that was both functional and strong on communicating Suzuki’s brand values."

Nexus/h now handles all of Suzuki GB’s advertising and digital activity following the pitch.

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