Big Brother Facebook voting app launches
Channel 5 has launched its Facebook voting app for reality show Big Brother, read the full story here
Channel 5 has launched its Facebook voting app for reality show Big Brother, read the full story here
EDF Energy has hiked its prices 15%, at the same time as calling for an investigation into pricing in the energy market.
SCA’s kitchen towel brand Plenty is launching its first new product since the name change from Bounty, supported by a £10m marketing effort that will make use of brand icon Juan Sheet.
UPS is using its first London 2012 themed campaign to demonstrate that it is more than the courier service many see it as.
Instead of seeing redundancy as a blow to their self-worth, marketers are reclaiming their careers and finding new avenues to thrive.
The future of advertising is in-house, claims Airbnb’s top marketer Hiroki Asai.
As CMOs come under pressure to do more with less, marketing budgets as a percent of company revenue have dropped to 7.7%.
Giffgaff’s marketing strategy director says it is set up to give equal weight to “people, planet and profit”.