M&S preps Christmas food campaign
Rosie BakerMarks & Spencer is preparing to launch its Christmas food campaign this evening to complement its existing festive ads.
Marks & Spencer is preparing to launch its Christmas food campaign this evening to complement its existing festive ads.
McDonald’s is launching its Christmas campaign today (27 November) featuring a television campaign starring a postman, “the modern Santa Claus”, unwinding at the fast-food restaurant after a day of delivering presents.
Argos is adding audio recognition app Shazam to its Christmas TV advertising in an effort to grow its mobile sales in the run up to Christmas.
Comparethemarket’s meerkat brand characters have formed a band in the latest instalment of the long-running ad campaign.
EE is readying an official complaint to the Advertising Standards Authority about rival Vodafone’s recent marketing activity, which “promises” customers a 4G service that its competitor says the company might not be able to offer.
https://www.youtube.com/watch?v=M2STeerbaWA The British Heart Foundation has launched a campaign featuring people whose lives were saved by people carrying out CPR they had learnt from seeing the charity’s Vinnie Jones-starring “Staying Alive” ad. A television advertisement will feature the story of Alan Linton, who survived a heat attack after friends that had seen the spot administered […]
Huawei is to become the first phone brand to launch significant marketing activity in the UK to promote its 4G credentials.
B&Q hopes to encourage people to decorate their homes in time for Christmas to make sure everything is “perfect”.
Royal Mail expects a rise in direct marketing – so-called “junk mail” – as it looks to increase its share of the advertising market to boost profits.
EE, the recently launched 4G brand from the owner of Orange and T-Mobile, has launched an online video pastiche of the “Fenton” viral that has been remastered to demonstrate the speed of its network.
Perception of the BBC brand has plummeted following the scandals that have rocked the broadcaster in recent months.
In his acceptance speech in the early hours of Wednesday morning, President Obama offered hope to anyone – “black or white or Hispanic or Asian or Native American or young or old or rich or poor, abled, disabled, gay or straight” – that they can succeed if “willing to try”.
Louis Vuitton is moving into television advertising for the first time with an ad featuring model Arizona Muse as the the French fashion house looks to broaden its audience.
John Lewis has unveiled its hotly anticipated Christmas TV ad campaign featuring a snowman love story to demonstrate going the extra mile to find the perfect gift this year.
Molson Coors will invest heavily in product innovation in an attempt to “premiumise” its portfolio after admitting it is too focused on mainstream brands such as Carling and Coors Light.