Display helps mobile ad spend pass £200m
Ronan ShieldsTotal mobile ad spend increases 157% in 2011.
Unilever integrates outdoor and mobile in UK pilot
Ronan ShieldsUnilever puts NFC and QR codes into outdoor ads.
Visa plans rapid roll out of mobile payments
Ronan ShieldsMobile World Congress: Visa’s president John Partridge claims mobile payments will be so ubiquitous that people born in the past five years will never own a physical wallet. Read the full story here. For all our Mobile World Congress 2012 coverage, click here
Groupon uses mobile for future growth
Ronan ShieldsMWC: Over a quarter of the group-buying site’s US sales come via mobile.
eBay to push users in-store via mobile
Ronan ShieldsMobile World Congress: eBay is moving into the offline retail sector by using mobile to drive footfall into bricks-and-mortar outlets, yet its payments chief has cast doubt on the role of NFC in mobile payments. Read the full story here. For all our Mobile World Congress 2012 coverage, click here
Everything Everywhere eyes 4G services by year end
Ronan ShieldsThe UK’s largest mobile operator plans to launch 4G mobile internet services by the close of the year after seeing 150% growth in data usage on its network last year, according to CEO Olaf Swantee. Read the full story here. For all our Mobile World Congress 2012 coverage, click here
Telefónica Digital to drive open mobile web standards
Ronan ShieldsO2 parent company has teamed up with Mozilla to create Open Web Devices platform.
Domino’s eyes mobile payments and opportunities on Twitter
Ronan ShieldsTakeaway brand to improve mobile payments and twitter activity as online bookings account for over half of orders.
MyDeco CEO steps down
Ronan ShieldsMyDeco CEO Nicole Vanderbilt has stepped down from her position just three months after the company relaunched as a direct ecommerce store. Read the full story here.
BBC and ITV forge ‘landmark’ deal with Sky
Ronan ShieldsThe BBC’s catch-up service iPlayer will be available to Sky subscribers from later this year. Read the full story here.
Twitter embroiled in censorship row
Ronan ShieldsTwitter is now able to censor posts on a country-by-country basis, instead of blocking them across the entire network, stirring concerns over freedom of speech with dissenting users of the service planning a one-day boycott. See full article here.
Facebook urges clearer understanding of social commerce
Ronan ShieldsFacebook is investing further in its outreach programme to retailers to bring clarity to the term “social commerce” and promote social integration on their websites.
Apple posts record quarter, outstrips Android in US
Ronan ShieldsApple recorded record quarterly revenues and profits during the final 14 weeks of 2011, while separate research indicates that US sales of iOS devices outstripped Android. Read full article here.
Telesales redefined
Ronan ShieldsMobile commerce has been seen by many as the next logical step in retail, but it is still in its infancy. Ronan Shields examines the options available to retail brands and the strategies being adopted by the sector’s forerunners
‘Facebook offers huge incentives to bolster revenue’
Ronan ShieldsFacebook is offering advertisers CPC rates discounted by as much as 45% to book campaigns that encourage users to remain within the social network, according to research from TBG Digital. Read full article here.